Chrysler's best May since 2007 - Chrysler 100 Forum
 
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post #1 of 7 Old 06-05-2014, 01:24 PM Thread Starter
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Chrysler's best May since 2007

According to USA Today, this past may was Chrysler's best may since 2007!
They're seeing some great numbers from the sales of the new 200.

http://www.usatoday.com/story/money/...sales/9788117/



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post #2 of 7 Old 06-05-2014, 02:50 PM
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That's great news. It is also pretty impressive considering that they don't have that many models in their lineup right now. If the forthcoming models that Chrysler comes out with end up being as successful as the 200 then Chrysler could continue to have some record breaking months.



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post #3 of 7 Old 06-05-2014, 03:29 PM
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That's great news. It is also pretty impressive considering that they don't have that many models in their lineup right now. If the forthcoming models that Chrysler comes out with end up being as successful as the 200 then Chrysler could continue to have some record breaking months.
The figures shown are not for JUST Chrysler but for the entire FCA enterprise. It gets confusing becasue many of the journos are used to refering to Chrysler as the company, but now that its just a brand it leads to confusion

If you read the entire article down ont he bottom you're given a break down by brand and Chrysler the brand was down 22%...

Quote:
Chrysler results by brand:

Jeep: The 58% increase was the best monthly tally in its history. The small Compass, iconic Wrangler and new Cherokee each reported their best monthly sales ever.

Ram: The brand's full-size pickup was up 17%, the best sales for that month since 2005. Within that, sales of the heavy-duty version of the pickup jumped 34%, signaling strong commercial interest as businesses that put off replacing old machines during the recession find the economy stable enough to take the plunge on new work vehicles.

Chrysler: The namesake brand sales fell 22%, reflecting, the automaker says, the discontinuance of its 200 sedan. The redesigned replacement 200 sedan began arriving at dealers in May, and strong early orders give the company very high expectations for a strong launch. The Town & Country minivan jumped 37%.

Dodge: The company's mainstream brand was up just 3%. Still, it was Dodge's best May since 2007. And Dart, Journey and Challenger set records.
Fiat: Still a tiny presence in the USA, fielding only the 500 minicar and larger 500L, the italian brand was up 18% and had its best month since returning to the USA in 2011.
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post #4 of 7 Old 06-06-2014, 01:34 PM Thread Starter
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^ I thought I should have mentioned that. Seeing how these are just for the Chrysler vehicle line up and not Chrysler Corp as a whole it makes this even more impressive.



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post #5 of 7 Old 06-06-2014, 06:19 PM
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^ I thought I should have mentioned that. Seeing how these are just for the Chrysler vehicle line up and not Chrysler Corp as a whole it makes this even more impressive.
I think it makes the Chrysler brand look dreadful. The entire FCA entireprise is on an upward trajectory and Chrysler the brand is doing its best to muck that all up
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post #6 of 7 Old 07-16-2014, 04:53 PM
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Well Chyrsler is definitely an anchor weighing down FCA. They have a plan to bring back the brand, and its possible since the 200 looks great, but somehow I just don't see Chrysler making a big bounce back to start competing at the level that it once did. FCA's strength is Jeep and Ram.



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post #7 of 7 Old 07-20-2014, 09:02 AM
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Chryslers problem is the same one they've ad for years. Nothing is unique to the brand whether ideological or actual product...
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